Brief, draft, angle variants, and ethics check

Create multiple pitch angles, then run a final check for unsupported claims, hype, missing disclosure, and tone drift.

Tool

Claude.ai -> Copilot in Word -> PR review

Open tool

Best for

Creative & Generative

Microsoft plan + free AI

Setup

1.3 hrs

One-time setup estimate

Workflow

1Collect the source material for "Draft press releases and media pitches" before opening the tool.
2Run the starter prompt in Claude.ai -> Copilot in Word -> PR review and paste in the real context.
3Review the output for accuracy, tone, names, numbers, and policy-sensitive details.
4Save the improved prompt or checklist so the next run takes less time.

Inputs you need

- PR / Communications Specialist
- Draft press releases and media pitches
- Examples, notes, files, or customer context for this task
- Your preferred tone, constraints, and final format

Expected output

- Brief, draft, angle variants, and ethics check
- A usable draft or workflow for draft press releases and media pitches
- A repeatable prompt you can improve after each run

Ready-to-copy asset

Starter prompt

Create a PR writing packet.
Approved facts: [PASTE]
Audience: [PASTE]
Return: press-release draft, 3 pitch angles, 3 subject lines, claim-verification checklist, disclosure questions, and phrases to avoid.

Caveats

- Do a human review before sending, publishing, filing, or making a decision.
- Verify numbers, names, claims, citations, and compliance-sensitive details.
- AI drafts. You decide. Final responsibility is yours.

Measurable value

3 hrs saved per run

Before: 4 hrs. After: 1 hrs.

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